Jen Worley Photography

Who I Am

Hey! “Who I am” can be a loaded question for anyone, so I’ll stick to the professional side. I am a marketing professional and content creator, and I have held titles such as “Social Media Coordinator,” “Content Specialist,” and even “General Manager” in my five years of experience in marketing, brand management, and broadcast media.

I have five years of marketing experience focused on social media, sales, and brand identity. I was lucky enough to graduate from the University of Tampa in 2019; many call it the “Harvard on the Hillsborough,” or at least that is what I said to my friends over Thanksgiving. Nevertheless, I graduated with a Bachelor of Science in Marketing from the Sykes College of Business and owe a great deal to my excellent education.

Since graduating, I have been fortunate to work with the Tampa Bay Lightning and companies like Sports Reference and SocialMadeSimple. I have three years in professional social media roles, creating strategies and various forms of content on Twitter, Instagram, TikTok, YouTube, Facebook, and Reddit to more than 1M+ followers and generated 450k+ views for companies. In addition to that, I have experience in account management and developing and maintaining professional relationships with followers, users, buyers, influencers, brands, and athletes. Doing all this while being the “voice” of the brand I represented.

As for being the voice, I am comfortable being in front of a microphone and on camera, as you can see in my portfolio of TikTok and YouTube content. My marketing experience started in college when I was fortunate enough to work for Red Bull as a Student Brand Ambassador and became General Manager for the on-campus radio station. This led to my snagging an internship with the Tampa Bay Lightning, and my passion for marketing grew as I graduated in 2019.

I’ve had many experiences and look forward to having many fulfilling ones in whatever comes next!